José Antonio Roda. Catalan living in Madrid, he is an illustrator with a degree in Audiovisual Communication and a degree in Graphic Design. He is inspired by photographs, colors and song lyrics, and thus manages to redesign everyday objects that end up becoming small pieces of art.

How would you define your work?

I always say that my work reflects my personality. My drawing is simple, honest, friendly, without great pretensions and childlike.

Who do you have as a reference or what do you use as inspiration?

I have many references. There are many people whose work I greatly admire and I would love to be like them. Eduardo Arroyo, Mariscal, Leger, José Pérez Ocaña, the Bauhaus, Haring, Alex Katz, Maruja Mayo, Miller Goodman, Saul Steinberg, Malevich, Girard, Hockney and so many others. People from other disciplines too of course. If we talk about inspiration I would tell you that practically anything that has color and shape is likely to inspire me. I am very visual in that sense.

What materials do you usually use for your works?

I like to vary the materials, the technique and the supports, although what I work with the most is with acrylics and cardboard.

What do you ask of painting?

That has consistency and character. I like large spots of color, plastic, forceful, so I ask for strength and light.

In your color palette, what is essential?
This question is the simplest of all. Red, blue, yellow, green, white and black. I get by with less and if you give me more, you complicate things for me.

+ artist info at: http://josearoda.bigcartel.com/